Month: March 2020

How to use Ephemeral Content for your Business

The marketing world has evolved over the years. Gone are the days where we need to focus on making evergreen content and recycling it through social media and other forms of content. Of course we know the social media world continues to evolve for marketers day in and day out. But one thing that has …

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Your business, COVID-19, and Mtek Digital

Mtek Digital Online Marketing

It’s an uncertain time. Like you, we are a small business with so many questions – should I keep my business open? What should I be doing in this down time? What is my business going to look like in six months’ time? We are looking at this time as an opportunity to first get …

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9 Social Media Trends to watch in 2020

It’s not too far out of the ordinary for people to spend all day on social media. Today, social media has become part of our lives; it’s gotten to the point that they check their social feeds first thing in the morning. People are hooked on social media. Because of this, businesses today need to …

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5 Effective Strategies to improve Clickthrough Rates

In the marketing world today one of the most important factors for success is clickthrough rates. As mentioned in our piece on online marketing strategies that’ll make you a marketing unicorn is having a solid clickthrough rate: “Yes, organic Clickthrough Rates do matter. And they matter now more than ever.” But why?