Ladder to success - Marketing Strategies and Execution

Why You Need to Track Traffic on Your Site

You have a beautifully designed website. You’ve spent money on Social Media ads and campaigns, surely it’s just a matter of time before the traffic starts rolling in. All you need to do now is focus on your products. False. There is much more to building a business or service than launching a few ad…

Read more

How to Brand your Twitter Profile

Did you know that some 326 million people worldwide use Twitter every month? This doesn’t even factor in users who aren’t active on their accounts. The struggle to properly brand your Twitter profile to a specific industry is real. It requires insight into how Twitter works and what users expect on the platform. Today we’re…

Read more

How to Create a great Facebook company page

Facebook is home to billions of users the world over. From grandparents who use the site to drool over their grandchildren, to business professionals who want to spread the world about their business, everyone uses Facebook. But if you’re a business owner, you may be wondering where to start with Facebook. To help you out,…

Read more
Web, Digital Marketing and SEO

How to Improve your Local SEO Content

Every business knows that Search Engine Optimization (SEO) is paramount for getting results from their online presence. For small businesses, local SEO is even more critical. If you’re trying to outpace your competition you must understand and utilize local SEO to your advantage. But how can you do that? Let’s find out… Target Local Customers…

Read more

Why Should you Reserve Social Media Channels

Did you know, according to Hubspot, social media drives double the leads of trade shows, direct marketing, and telemarketing? Even if you’re not ready to launch a campaign or go full swing into social media, it’s a good idea to reserve your place among the big guys. Here are a few simple reasons why you…

Read more

Using Automation to Populate your Twitter Feed

Twitter is the place to go if you want to build a following. It has millions of active users, countless hashtags to utilize, and a simple to understand format. The trouble is, how do you keep your Twitter feed active when you’re busy doing ten thousand other things?! Enter automation tools that allow you to…

Read more

Functions of a good website

If you’re looking to learn about the functions of a good website, then you’ll certainly want to read on! The top functions of a good website aren’t to be confused with the ‘top features of a good website’ – because without usability, speed, site construction, proper data, accurate contact information, and good overall design -…

Read more
Social media and Content

Why Social Media Channels are Important

If it isn’t broken, don’t fix it. That’s the motto most businesses take to social media influence. If you’re new to the world of social media, you could be wondering why it is so important you use it. Today we’re breaking down a few reasons why social media is important for all businesses. You Increase…

Read more
Google (logo)

How to Create a Google Brand Account

Google is the master of the internet. There’s no denying it. However, many businesses overlook the potential of its social media platform, Google Plus. Like other social networks, Google Plus provides plenty of room for businesses to connect with their fans and customers. Google Plus is unique in that it influences your SEO and traffic…

Read more