Inspiration

15 Tips to getting started on Social Media

Social media today is vast, and in order for you to get any foothold in a market, being connected is important. Businesses recognize this, and over the years there have been some who have created an active and thriving community and presence. But it’s worth asking – how many of those people they’ve amassed are …

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A Unique under-the-radar Social Media Platform that is a Marketing Gold Mine

No doubt about it, social media is an incredible tool. It’s a way for someone to gain earned media (thus building your brand), engage with existing customers, and to find others who can enrich your business. These benefits are spread across the board on any social media platform. However, there are platforms that provide those …

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10 Productivity Tips While Working At Home

Whether you work from home naturally or due to other circumstances, staying productive while at home is a challenge. You’d think that it would be the dream. Being able to work at home and work in your pyjamas all day. As glamorous as it is at first sight, there are a lot of challenges from working at home. One of the biggest is staying productive as we realize our homes or apartments are filled with distractions. So here are some simple tricks that you can do to stay productive while working from home.

9 Social Media Trends to watch in 2020

It’s not too far out of the ordinary for people to spend all day on social media. Today, social media has become part of our lives; it’s gotten to the point that they check their social feeds first thing in the morning. People are hooked on social media. Because of this, businesses today need to …

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13 Strategies In Overcoming Writer’s Block

Websites - Laptop featuring a 'blog'

If you have a website, you ought to have a blog. While this is the norm in many industries, most people don’t consider the various problems that come with this. One of the most prominent problems is writer’s block.

Your Digital Marketing Strategy Template

Mtek Digital Online Marketing

Another important factor for your digital marketing plan is creating a digital marketing strategy template that’s based on your Customer Value Journey. Your journey should strategically build relationships with new customers and then turns them into loyal customers.

Strategic Planning for Digital Marketing

Many marketers live in the moment instead of plan ahead for their digital marketing strategy. But is that really the best approach? The best digital strategist think it isn’t. A more strategic planning approach to marketing and digital marketing improves a brand’s likelihood of success in the future. Not that you can’t get results from an ad hoc strategy, but you can get far more from a strategic approach.

Diversity and Inclusion Speaker Tina Varughese on Technology

Speaker Tina Varughese on Technology in the Mtek Digital Studio

Tina is an Indo-Canadian daughter of first generation East Indian parents. As such, she’s able to find the very best of multi-cultural living, where she brings knowledge, insight and humour to her audiences. She’s an entrepreneur, daughter, wife, sister, mother, and friend who offers keynote talks that address diversity and inclusion, along with doses of work-life balance.

Sean Wagner of Nuclear Nucleus on day to day Technology

Sean Wagner - interview still

Meet Sean Wagner, the lead editor and writer at Alberta Nuclear Nucleus, which is a pro-nuclear advocacy blog in Alberta. He’s tech-savvy and interested with some pretty strong views about things that people don’t really consider to be important.