In the marketing world today one of the most important factors for success is clickthrough rates. As mentioned in our piece on online marketing strategies that’ll make you a marketing unicorn is having a solid clickthrough rate: “Yes, organic Clickthrough Rates do matter. And they matter now more than ever.” But why?
Video is one of the biggest markets that people are still trying to crack in the marketing world. While some businesses have managed to make videos that garner thousands of views, some struggle to get even a few hundred.
Whatever boat you are in, the strategies I’ll be discussing will help in either case. If you’re established, these strategies will help you to stay fresh, hold interest and grow steadily. And if you’re behind, these strategies will help you climb up and get the attention you are looking for.
Another important factor for your digital marketing plan is creating a digital marketing strategy template that’s based on your Customer Value Journey. Your journey should strategically build relationships with new customers and then turns them into loyal customers.
Marketing unicorns are magical campaigns that are so effective they perform in the top 1-3% of 6 marketing campaigns. These campaigns deliver nearly half of the value of your total marketing efforts. To help you join those top 3%er’s we’ve listed a few of our best online marketing strategies for you below.
Digital marketing is difficult. But if you can find digital marketing strategies that produce real results, you can boost your strategy for good. Here are a few of the strategies we’ve found to work.
Many marketers live in the moment instead of plan ahead for their digital marketing strategy. But is that really the best approach? The best digital strategist think it isn’t. A more strategic planning approach to marketing and digital marketing improves a brand’s likelihood of success in the future. Not that you can’t get results from an ad hoc strategy, but you can get far more from a strategic approach.
When you are starting a business or running a business in this day and age, there are a few crucial tools you need access to. One of them is a website of course, but the other that some people forget is an email list. One of the strongest tools that you can get for your business is having an email list and building that list up.
Handling Google reviews is an important part of managing your online reputation. Not all reviews are positive; so what do you do?
You post a great video to your channel and very few people bother to watch. Does a low view count matter?