Managed Monthly Marketing Retainers
Small businesses often struggle with Marketing, and particularly Online Marketing. In the early stages of a business, word of mouth and outreach is often enough to drive growth. At some point however word of mouth and outreach plateau – they no longer have the reach necessary to find new customers in efficient ways. They tend to be lean, and don’t have employment opportunities for what can be an expensive marketing resource in-house. And if they do use a marketing resource, they no longer have the budget for the services that will be dictated by their marketing resource.
Consider a unique solution, Managed Marketing Partnerships
Managed Marketing Partnerships (MMP) gives your small business access to a talented, effective team of complementary online products and services to grow your company. Our monthly marketing package provides access to all of the marketing tools we offer – from strategy through to execution.
Working with Mtek Digital’s Managed Marketing Partnership you have access to:
The Managed Marketing Program (MMP) provides needed expertise in execution for your Online Marketing projects. Even those businesses with a dedicated Marketing resource require outside assistance with Design, Technical implementations, Campaign development, Branding and Print services, and website maintenance. Mtek digital has a team of experienced Creators, Designers, Software engineers, Online Marketers and SEO professionals to support dozens of execution strategies.
We’re a single resource, available when you need us.
The MMP provides you with an averaged time allotment over the duration of your engagement with Mtek. Your monthly commitment provides access to a block of time dedicated to your needs that spans the breadth of our capabilities – as though you had contracted a group of external providers to fulfil the unique elements of your well crafted strategy.
This introductory timeframe will give us a chance to know your business and start to demonstrate how we can benefit your business.
It’s our goal to ensure that we satisfy as many of your marketing needs as possible, while respecting your budget. Some businesses will need more cycles, others less. During the introductory stage we’ll identify needs, and develop a plan to deliver on them. Occasionally, we’ll find that your needs require a larger percentage of our hours, or less.
Let’s work together to tailor a package that works for your business.
First – Let’s meet and talk about your business. Typically we’ll meet with you (or use online meeting software) to get face-to-face. We can then provide you with a plan of how we can accomplish your marketing goals, and identify capabilities within your budget, and set an expectation of monthly costs, and a proposed duration for the engagement.
We’ll then perform an audit of your current strategies and see where we can help to improve upon them.
We will stay in contact regularly, and provide you with reporting that measures progress, metrics and accountability. Depending on your needs – we may even create task management tools that help us keep in sync with your plans and needs.
We will your monitor activities and recommend adjustments to optimize results, and using time from your plan allotment execute where possible on those recommendations.
In those cases where you have an urgent task that needs a quick response, we’re here for you.
The MMP isn’t an itemized-billing program. It’s our goal to work hand in hand delivering value to your business, and to be available when you need us. If you need more than your allotment in a given month – so be it. If we find during the term of our partnership that your needs exceed the plan – we’ll work together to find the right solution to ensure your budget is being utilized efficiently, and make changes as required.
- Branding and Graphic design
- Print production support
- Corporate Video
- Website Design, Development, Maintenance
- Content Creation, Blog support
- Search Engine Optimization (SEO)
- Social media automation
- Video content creation, editing, review and scheduling
- Brand/reputation consulting and support
- Online advertising strategy
- Google Ads/Facebook campaigns
- Business Video production
Will I pay extra for services like Ad creation or Video production?
Absolutely not. If the work can be accomplished by our team or marketing experts, video producers, designers, photographers or account managers – then costs are included in your Managed Marketing Partnership fees. For printed materials, like posters, business cards, letterhead or brochures – as external support will be required, these charges will be in addition to your monthly fees. Paid online advertising through Google, Facebook, LinkedIn or other platform will be managed through your plan, but ad costs will be billed directly to you by the advertising providers.
Do I have a say in the marketing plans and solutions?
Without Question! We’re here to support your goals, and provide the resources to act on those goals. Once plans are in place – we’ll manage them in the background on your behalf. This should tell you one important thing; and that is that you are the driver of your experience. We’ll need you to be responsive when discussing opportunities, and understand that you are welcome to get in touch when you have changes to make.
Will there be unexpected bills?
No. Our program operates like a retainer. Your plan ensures that all of our resources are available to you at the level set by your budget. It ensures that there are no barriers between your needs, and executing on those needs. Months in which you require more services that your expected allotment covers will be handled with no extra charges. In other months, you may be lighter – and we anticipate that over the term of your agreement, it will balance out.