Marketing unicorns are magical campaigns that are so effective they perform in the top 1-3% of 6 marketing campaigns. These campaigns deliver nearly half of the value of your total marketing efforts. To help you join those top 3%er’s we’ve listed a few of our best online marketing strategies for you below.
Many marketers live in the moment instead of plan ahead for their digital marketing strategy. But is that really the best approach? The best digital strategist think it isn’t. A more strategic planning approach to marketing and digital marketing improves a brand’s likelihood of success in the future. Not that you can’t get results from an ad hoc strategy, but you can get far more from a strategic approach.
Let’s talk about the three ways businesses tend to use their websites and how most of them are doing it wrong. So there are three ways businesses tend to use their website. Number one, they use it as a business card. Number two, they use it for marketing or number three, they use it to replace sales people.
If you’re an entrepreneur, then online marketing is surely a part of your marketing strategy. If not, it definitely should be. But the question is, what strategies should you use to manage your online marketing for the most impact?
Here are a few areas where you should focus your online marketing efforts.